Ford Motor Company Institutional Message Advertising Campaign, "Servant of the Millions," 1924

THF95504 / Ford Motor Company Institutional Message Advertising Campaign, "Servant of the Millions," 1924
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Artifact Overview

In 1924-25 the Ford Motor Company published "institutional" advertisements in the Saturday Evening Post and Country Gentleman magazines and a number of newspapers. More in the vein of public relations statements than advertising, the campaign was designed to increase public awareness of the company's wide-ranging activities and to explain its overall mission.

Artifact Details

Artifact

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Date Made

1924

Subject Date

1924

Creator Notes

Made for Ford Motor Company by Brotherton Company, Detroit, Michigan.

Location

By Request in the Benson Ford Research Center

Object ID

64.167.19.416

Credit

From the Collections of The Henry Ford. Gift of Ford Motor Company.

Material

Paper (Fiber product)

Color

Black-and-white (Colors)

Dimensions

Height: 17 in
Width: 11.75 in

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