Advertisement, "American-LaFrance Fire Apparatus Protects 90% of American Cities from Fire Loss," October 1920

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Artifact Overview

American LaFrance was formed in 1873 to produce hand-powered firefighting equipment. The company built its first motorized fire apparatus in 1907. American LaFrance grew into one of the largest manufacturers of fire engines and emergency vehicles in the United States and -- under the Foamite name -- Canada. After several changes in ownership, American LaFrance ended operations in 2014.

Artifact Details

Artifact

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Date Made

October 1920

Location

By Request in the Benson Ford Research Center

Object ID

91.303.2365

Credit

From the Collections of The Henry Ford. Gift of Henry Austin Clark, Jr.

Material

Paper (Fiber product)

Technique

Printing (Process)

Color

Black-and-white (Colors)

Dimensions

Height: 9.25 in
Width: 6.25 in

Advertisement, "American-LaFrance Fire Apparatus Protects 90% of American Cities from Fire Loss," October 1920