Postcard, "Simca 1000, America's Best Economy Import is Now Best Protected Too!," circa 1963
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Artifact Overview
Promotional giveaways can place advertising messages deeper into people's lives than billboards or magazine ads. The power of branding -- coupled with consumer brand loyalty -- has also led to the creation of promotional items designed for sale to the public. The front of this 1960s postcard for the Simca 1000, a Chrysler import, provides visual advertising. The back contains more detailed information.
Artifact Details
Artifact
Postcard
Date Made
circa 1963
Creators
Place of Creation
Collection Title
Location
By Request in the Benson Ford Research Center
Object ID
88.352.218
Credit
From the Collections of The Henry Ford. Gift of George Wind.
Material
Paper (Fiber product)
Color
Multicolored
Dimensions
Height: 4.75 in
Width: 7.75 in
Inscriptions
Partial text on reverse side reads:
Chrysler's all-new economy car Simca 1000 carries a 5-year / or 50,000-mile warranty on its vital engine and drive train / parts. ...
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