Texaco Sign, 1964
01
Artifact Overview
In 1937, Texaco hired visionary industrial designer Walter Dorwin Teague to redesign and modernize its stations. By 1940, Texaco had 500 stations with clean white porcelain, green lines, and bold red stars. Teague's design was a beacon to drivers, promising friendly attendance, quality gasoline, and clean restrooms. This sign was also designed by Teague.
Artifact Details
Artifact
Trade Sign
Date Made
02 February 1964
Place of Creation
Location
Not on exhibit to the public.
Object ID
86.39.1
Credit
From the Collections of The Henry Ford. Gift of Edmund Laginess.
Material
Steel (Alloy)
Color
Black (Color)
Green
Red
White (Color)
Dimensions
Diameter: 72 in
Length: 0.06 in
Inscriptions
TEXACO
Keywords |
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02
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