1957 DeSoto Advertisement, "This Baby Can Flick its Tail at Anything on the Road!"
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Artifact Overview
The automobile is a paradox -- a practical tool that plays host to both human needs and fantasies. Like car consumers, automotive ads seem to land somewhere between fantasy and reality, emotions and rationality. Many ads incorporate apparent opposites: fantasy can sell practicality, and vice versa. Sometimes the car has disappeared completely -- an emotional appeal prompts us to complete the ad.
Artifact Details
Artifact
Advertisement
Date Made
March 1957
Subject Date
1957
Place of Creation
Collection Title
Location
By Request in the Benson Ford Research Center
Object ID
91.303.525
Credit
From the Collections of The Henry Ford. Gift of Henry Austin Clark, Jr.
Material
Paper (Fiber product)
Technique
Printing (Process)
Color
Multicolored
Dimensions
Height: 11.438 in
Width: 8.5 in
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