Mobil Pegasus Sign, circa 1940
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Artifact Overview
Mobil formed from a merger of Socony and Vacuum Oil in 1931 -- both with extensive networks of gas stations. Mobil began sporting the flying red horse logo in 1934, with ads that boasted "A new sign rises to guide America's car owners to the gasoline and service they want." Vacuum Oil had created the logo for its South African brand in 1913.
Artifact Details
Artifact
Advertising sign
Date Made
circa 1940
Place of Creation
Location
Not on exhibit to the public.
Object ID
86.38.1
Credit
From the Collections of The Henry Ford.
Material
Steel (Alloy)
Color
Red
Dimensions
Height: 76 in
Length: 73 in
Thickness: 3 in
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