1984 General Motors Advertisement, "Safety is a Full-Time Job"

01

Artifact Overview

General Motors workers like Mary Ann Sanford spent each day making over 20 critical checks on seat belt systems in GM cars after they rolled off the line. Yet many Americans still didn't use these lifesaving devices -- "buckling up" wasn't yet mandatory in most states.

Artifact Details

Artifact

Advertisement

Subject Date

August 1984

Location

By Request in the Benson Ford Research Center

Object ID

87.14.21.72

Credit

From the Collections of The Henry Ford. Gift of Dr. George S. May.

Material

Paper (Fiber product)

Technique

Lithography

Color

Multicolored

Dimensions

Height: 11.063 in
Width: 8.313 in

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  • 1984 General Motors Advertisement, "Safety is a Full-Time Job"
    Set

    Buckling Up

    • 11 Artifacts
    General Motors workers like Mary Ann Sanford spent each day making over 20 critical checks on seat belt systems in GM cars after they rolled off the line. Yet many Americans still didn't use these lifesaving devices -- "buckling up" wasn't yet mandatory in most states.