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Firestone "The Diamond Specials" Display, circa 1927

THF151881 / Firestone "The Diamond Specials" Display, circa 1927
01

Artifact Overview

By 1927, Firestone was an established market leader in the United States, manufacturing about 25 percent of all tires used here. This promotional display for the company's Diamond Special tires emphasized its gum-dipping process. Tires are supported by a cord body underneath the rubber surface. Firestone dipped the cotton cords in liquid rubber to help extend tire life.

Artifact Details

Artifact

Display piece

Date Made

circa 1927

Place of Creation

Location

Not on exhibit to the public.

Object ID

69.86.1

Credit

From the Collections of The Henry Ford. Gift of Ray Witt

Material

Wood (Plant material)
Rubber (Material)
Cardboard
Cloth

Dimensions

Height: 39.5 in (easel )
Width: 29 in (easel)
Depth: 12 in (easel)

Inscriptions

Bottom of easel: THE DIAMOND P [in diamond] SPECIALS