Nike "Air Jordan" Basketball Shoes, 1985
01
Artifact Overview
In his first season with the Chicago Bulls (1984-1985), basketball phenomenon Michael Jordan wore black and red Nike shoes. Almost immediately, the company launched commercial "Air Jordans" and an aggressive advertising campaign. The popularity of Air Jordans was unprecedented -- first-year sales totaled 130 million dollars! This pair was purchased as a Christmas present for a young Iowan boy in 1985.
Artifact Details
Artifact
Shoes (Footwear)
Date Made
1985
Creators
Place of Creation
Location
at Henry Ford Museum in Your Place in Time
Object ID
99.102.1
Credit
From the Collections of The Henry Ford.
Material
Leather
Rubber (Material)
Color
Red
Black (Color)
Dimensions
Height: 6.25 in
Width: 4.25 in
Length: 11.75 in
Inscriptions
NIKE / AIR / AIR JORDAN / 10 1/2 850810 TY1 / NIKE AND THE SWOOSH / NAME AND STRIPE ARE / TRADEMARKS AND YOUR / GUARANTEE OF QUALITY. / THIS PRODUCT COVERED BY / U.S. PAT.NOS.4183156, 4219945 / AND FOREIGN PATENTS. / SWOOSH
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