World War I Poster, "The Empire Needs Men!," circa 1916
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Artifact Overview
During the First World War, governments of all the warring nations used poster campaigns to encourage civilian and military support of the war effort. Artists widely used an innovative advertising technique for these posters that moved away from a factual depiction of a product's material or event's subject to an emphasis on appealing to the viewer's emotions.
Artifact Details
Artifact
Poster
Date Made
circa 1916
Subject Date
circa 1916
Place of Creation
Creator Notes
Artwork by Arthur Wardle, printed by Straker Brothers Ltd.; published for Parliamentary Recruiting Committee, London, England.
Collection Title
Location
Not on exhibit to the public.
Object ID
89.0.565.6
Credit
From the Collections of The Henry Ford.
Material
Paper (Fiber product)
Technique
Lithography
Color
Multicolored
Dimensions
Height: 29.5 in
Width: 20 in
Inscriptions
Printing on poster reads:
THE EMPIRE NEEDS MEN! / AUSTRALIA CANADA INDIA NEW ZEALAND / ALL ANSWER THE CALL / Helped by the YOUNG LIONS / The OLD LION defies his Foes. / ENLIST NOW.
Written on reverse in pencil: "New Zealand War Poster The Lion and his Cubs, Australia, Canada, New Zealand, India."
Name of the artist printed beneath image.
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