Kellogg's Krumbles Around-the-World Cut-Out Dolls, Switzerland, 1946-1949

01

Artifact Overview

The breakfast food manufacturer Kellogg's created attractive advertising premiums to entice customers to buy its products. In the late 1940s, as the United States became a global leader, the company printed cut-out paper dolls of children from around the world on the backs of Kellogg's Krumbles cereal boxes. Kellogg's Krumbles, a tasty toasted whole wheat cereal, was one of the company's best-selling products.

Artifact Details

Artifact

Paper doll

Date Made

1946-1949

Location

Not on exhibit to the public.

Object ID

72.177.561.2

Credit

From the Collections of The Henry Ford. Gift of Almena Gray Wilde.

Material

Cardboard

Technique

Printing (Process)

Color

Multicolored

Dimensions

Height: 9 in (Height of largest card in collection)
Width: 5.25 in (Width of largest card in collection)

Inscriptions

AROUND-THE-WORLD CUT-OUT DOLLS / GET THE COMPLETE SERIES / SWITZERLAND / KELLOGG'S KRUMBLES
Kellogg's Krumbles Around-the-World Cut-Out Dolls, Switzerland, 1946-1949