Sales and Product Information for the 2000 Toyota Prius

01

Artifact Overview

Toyota debuted its Prius model in Japan in 1997, and then introduced it to the U.S. market three years later. The fuel-efficient, gas-electric hybrid attracted both ecologically and economically conscious consumers. This product information booklet highlighted Prius's advanced technology, well suited to the dawning 21st century.

Artifact Details

Artifact

Booklet

Date Made

2000

Subject Date

2000

Place of Creation

Location

By Request in the Benson Ford Research Center

Object ID

2009.0.16.1

Credit

From the Collections of The Henry Ford.

Material

Paper (Fiber product)

Technique

Printing (Process)

Color

Multicolored

Dimensions

Height: 11.75 in
Width: 8.25 in

Inscriptions

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