"We Share One Community, McDonald's & You," 2004

01

Artifact Overview

Fast-food chains have responded in different ways to counteract negative publicity about their product. McDonald's produced this brochure in 2004 highlighting the company's social responsibility. Programs featured in this brochure focused on preserving environmental resources, food quality initiatives, workforce diversity, children and neighborhood programs, and giving back to the community.

Artifact Details

Artifact

Brochure

Subject Date

2004

Location

Not on exhibit to the public.

Object ID

2010.2.68

Credit

From the Collections of The Henry Ford. Gift of Susan Wineberg.

Material

Paper (Fiber product)

Technique

Printing (Process)

Color

Multicolored

Dimensions

Height: 8.5 in
Width: 3.5 in (folded)

Inscriptions

Printed on upper front: We Share / One Community / Socially Responsible Neighbors Printed on lower front McDonald's & You / Your Family. One Community. Our Commitment. Printed on lower reverse: 2003 McDonald's Corporation / Printed on acid-free recycled paper / 30% post-consumer waste.