Sales Brochure, "Coming Soon the 1966 Toyota Corona"

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Artifact Overview

Toyota promoted its 1966 Corona as a family-sized sedan with sports car action in this sales brochure. The Corona's and other Toyota vehicles' performance and reliability continued to attract American buyers. By the mid-1970s, Toyota was the number one import brand in the United States.

Artifact Details

Artifact

Trade catalog

Date Made

1965

Subject Date

1966

Location

By Request in the Benson Ford Research Center

Object ID

92.150.9657

Credit

From the Collections of The Henry Ford. Gift of the Family of Henry Austin Clark, Jr.

Material

Paper (Fiber product)

Technique

Lithography

Color

Black-and-white (Colors)

Dimensions

Height: 11.063 in
Width: 8.563 in

Inscriptions

Text, in part: Coming soon the 1966 / TOYOTA CORONA / Sportscar Action - Family Style Text at bottom: LITHO BY TOYOTA MOTOR SALES INC., U.S.A.
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