"Selling the Edsel Through TV and Radio," 1957-1958

01

Artifact Overview

This folder of materials was used by Edsel dealers to order filmed TV commercials and transcripts of radio commercials from the Edsel Division's advertising department. The folder includes two order forms and eight one-page transcripts.

Artifact Details

Artifact

Folder (Container)

Date Made

1957-1958

Subject Date

1957-1958

Location

By Request in the Benson Ford Research Center

Object ID

64.167.1.278

Credit

From the Collections of The Henry Ford. Gift of Ford Motor Company.

Material

Paper (Fiber product)

Technique

Printing (Process)
Typewriting

Color

Black-and-white (Colors)
Green
Pink (Color)

Dimensions

Height: 10.813 in
Width: 8.5 in

Inscriptions

Printed on front of folder: SELLING THE EDSEL / THROUGH TV & RADIO... Printed inside folder: ORDER YOUR RADIO AND TV SELLING AIDS NOW / USE ENCLOSED ORDER FORM... / These radio spots will stop traffic and sell for you. They're refreshing. They're original...
"Selling the Edsel Through TV and Radio," 1957-1958