Advertisement for the 1965 Ford Mustang, "Exciting New Car from Ford Motor Company... Show Stopper at the World's Fair"

01

Artifact Overview

Introduced at the 1964 New York World's Fair, the Mustang was a show stopper. Ford Motor Company effectively advertised the exciting, youth-oriented, and attractive vehicle to the public. In a little over two years, Ford would sell more than one million Mustangs.

Artifact Details

Artifact

Advertisement

Date Made

14 August 1964

Location

By Request in the Benson Ford Research Center

Object ID

92.267.2

Credit

From the Collections of The Henry Ford. Gift of the Family of Henry Austin Clark, Jr.

Material

Paper (Fiber product)

Color

Multicolored

Dimensions

Height: 11 in
Width: 8.25 in

Inscriptions

Printed under image left side: Mustang- exciting new car from Ford Motor Company... / show stopper at the World's Fair / Printed under image right side: We think we have pretty fair ground for showing off our / Mustang at the World's Fair. The wonderland setting... / We plan them... to be nothing short of wonderful. / Like the Mustang, each of our new cars starts as an original idea... / ...puts the tang in our Mustang, thunder in the / Thunderbird and zest in all the rest of our Ford-built cars. / We seat you inside a new Ford-built convertible and whisk you / over a Magic Skyway that takes you from the prehistoric / past far into a city of the future. / Ford- built means better built / Ford Motor Company