Advertisement for Plymouth Voyager, 1984

01

Artifact Overview

Chrysler introduced its all-new Plymouth Voyager and Dodge Caravan models for 1984. The minivan was something new in the family-car market -- larger than a station wagon, but smaller than a traditional van and able to fit into most garages. Chrysler's minivans handled like cars, too, with a front-wheel-drive layout that kept riders lower to the ground than full-size vans.

Artifact Details

Artifact

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Date Made

1984

Subject Date

1984

Location

Not on exhibit to the public.

Object ID

2011.190.1

Credit

From the Collections of The Henry Ford.

Material

Paper (Fiber product)

Technique

Printing (Process)

Color

Multicolored

Dimensions

Height: 10.75 in.
Width: 8 in.

Inscriptions

On front: When you're the chauffeur for kings / and queens and fair maidens, you need / The Magic Wagon. Plymouth Voyager / You've got to drive it to believe it.