1971 Toyota Corona Advertisement
01
Artifact Overview
The automobile is a paradox -- a practical tool that plays host to both human needs and fantasies. Like car consumers, automotive ads seem to land somewhere between fantasy and reality, emotions and rationality. Many ads incorporate apparent opposites: fantasy can sell practicality, and vice versa. Sometimes the car has disappeared completely -- an emotional appeal prompts us to complete the ad.
Artifact Details
Artifact
Advertisement
Date Made
1971
Subject Date
1971
Creators
Collection Title
Location
Not on exhibit to the public.
Object ID
2011.192.1
Credit
From the Collections of The Henry Ford.
Material
Paper (Fiber product)
Technique
Printing (Process)
Color
Black-and-white (Colors)
Dimensions
Height: 11.125 in.
Width: 8 in.
Inscriptions
On ad:
You'd think a car that went 234,000 miles in 4 1/2 years / would be ready to call it quits.
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