"The Buick Buyer's Guide. 1986"
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Artifact Overview
Car brochures have evolved from straightforward product catalogues into polished creative sales tools. Their quality paper, rich color, inventive formats, and sophisticated graphic design all contribute to a buyer's developing impression of a car in a showroom. Advertising might entice people to a dealership, but brochures extend and deepen the relationship between vehicle and potential buyer.
Artifact Details
Artifact
Trade catalog
Date Made
1986
Subject Date
1986
Creator Notes
Made for General Motors Corporation, Buick Motor Division.
Collection Title
Location
By Request in the Benson Ford Research Center
Object ID
2011.0.4.80
Credit
From the Collections of The Henry Ford.
Material
Paper (Fiber product)
Color
Multicolored
Dimensions
Height: 10.875 in
Width: 9.125 in
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