Road Map, "New England in Soconyland," 1929

01

Artifact Overview

After the federal government established a system of numbered and marked highways in 1926, road maps became more popular. As oil companies competed fiercely for motorists' business at roadside service stations, handing out free road maps became a way to ensure customer loyalty. This map was produced and distributed by the Standard Oil Company of New York.

Artifact Details

Artifact

Map (Document)

Date Made

1929

Subject Date

1929

Location

Not on exhibit to the public.

Object ID

91.315.1432

Credit

From the Collections of The Henry Ford. Gift of Christine Dillon.

Material

Paper (Fiber product)

Color

Multicolored

Dimensions

Height: 7.125 in (folded)
Width: 3.75 in (folded)

Road Map, "New England in Soconyland," 1929