Souvenir Brochure, General Motors Exhibit Building "Highways and Horizons," New York World's Fair, 1939

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THF207040 / Souvenir Brochure, General Motors Exhibit Building "Highways and Horizons," New York World's Fair, 1939
THF207041 / Souvenir Brochure, General Motors Exhibit Building "Highways and Horizons," New York World's Fair, 1939 / back
THF207042 / Souvenir Brochure, General Motors Exhibit Building "Highways and Horizons," New York World's Fair, 1939 / inside 1
THF207043 / Souvenir Brochure, General Motors Exhibit Building "Highways and Horizons," New York World's Fair, 1939 / inside 2
THF207044 / Souvenir Brochure, General Motors Exhibit Building "Highways and Horizons," New York World's Fair, 1939 / inside 3
THF207045 / Souvenir Brochure, General Motors Exhibit Building "Highways and Horizons," New York World's Fair, 1939 / inside 4
THF207046 / Souvenir Brochure, General Motors Exhibit Building "Highways and Horizons," New York World's Fair, 1939 / inside 5
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Artifact Overview

Many exhibits at the 1939-40 New York World's Fair tried to demonstrate to a depression-weary public that the future could be rosy if people just had faith. The hit of the General Motors pavilion, "Highways and Horizons," was Futurama, created by industrial designer Norman Bel Geddes and predicting a modernized America of 1960.

Artifact Details

Artifact

Brochure

Date Made

1939

Subject Date

1939-1940

Creators

Collection Title

Research Center Exhibitions and World's Fairs Collection

Location

Not on exhibit to the public.

Object ID

86.13.33.1

Credit

From the Collections of The Henry Ford.

Material

Paper (Fiber product)

Color

Multicolored

Dimensions

Height: 8.875 in (17.75" unfolded)
Width: 4.5 in (17.75" unfolded)

Keywords
Souvenir Brochure, General Motors Exhibit Building "Highways and Horizons," New York World's Fair, 1939