"Ford and Advertising," 1936
01
Artifact Overview
In the mid-1930s, Outdoor Advertising Incorporated partnered with Ford Motor Company on a series of roadside billboards promoting Ford V-8 automobiles. This booklet, prepared by Outdoor Advertising, described the campaign and the connection between the ads and the growth in Ford's sales. Sample billboards were reproduced, including one with racial stereotypes that were prevalent at the time.
Artifact Details
Artifact
Publication (Document)
Subject Date
1936
Collection Title
Location
By Request in the Benson Ford Research Center
Object ID
64.167.175.46
Credit
From the Collections of The Henry Ford. Gift of Ford Motor Company.
Material
Paper (Fiber product)
Color
Black-and-white (Colors)
Multicolored
Dimensions
Height: 8.438 in
Width: 5.5 in
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