Souvenir Postcard, "The Longhorn Ranch," Moriarty, New Mexico, 1940-1950
01
Artifact Overview
Federal Highway 66 (more commonly known as Route 66) was established in 1926, and spanned 2,448 miles from Chicago, Illinois, to Los Angeles, California. Longhorn Ranch, located 48 miles east of Albuquerque, New Mexico, consisted of a restaurant, gas station, and curio shop. It promised travelers "a revival of the Old West amid a setting of modern convenience."
Artifact Details
Artifact
Postcard
Date Made
1940-1950
Subject Date
1940-1950
Creators
Place of Creation
Collection Title
Location
Not on exhibit to the public.
Object ID
2011.396.1
Credit
From the Collections of The Henry Ford.
Material
Paper (Fiber product)
Color
Multicolored
Dimensions
Height: 3.5 in
Width: 5.5 in
Inscriptions
Text on front:
THE SPIRIT OF THE OLD WEST STILL LIVES AT / The Longhorn Ranch / Read Concord Stagecoach used to Haul Mail and / Passengers in the days of Buffalo Bill
Text on the back:
NEW MEXICO MUSEUM OF THE OLD WEST / The Longhorn Ranch / on Highway 66 / RESTAURANTS- GARAGE- GASOLINE & OIL- / CURIOS- INDIAN TRADING POST- 48 MILES EAST OF ALBUQUERQUE /... / Moriarty, New Mexico
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