"Easiest Car in the World to Own - Ford Falcon" Ford Motor Company Advertising Proof, 1960
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Artifact Overview
From the 1960 to the 1965 model years, Ford Motor Company paid an annual licensing fee for exclusive rights to have the Peanuts gang speak for their new compact model, the Falcon, in ads, billboards, animated TV commercials, and sales brochures. This 1960 advertising proof came from Ford's advertising agency, J. Walter Thompson, with Peanuts characters drawn by Charles Schulz.
Artifact Details
Artifact
Advertisement
Subject Date
1960
Creators
Creator Notes
Created for Ford Motor Company by J. Walter Thompson Company advertising agency. "Peanuts" characters drawn by Charles M. Schulz.
Collection Title
Location
By Request in the Benson Ford Research Center
Object ID
64.167.19.577
Credit
From the Collections of The Henry Ford. Gift of Ford Motor Company.
Material
Paper (Fiber product)
Technique
Lithography
Color
Black-and-white (Colors)
Dimensions
Height: 14.313 in
Width: 7.313 in
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Related Content
SetThe “Peanuts” Gang: From Comic Strip to Popular Culture
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Generations of children have proudly sported pictorial lunchboxes of their favorite comic strips and characters since they were first introduced in 1950. The comic strip Peanuts, begun in 1950 by Charles Schultz, shared the adventures of meek and nervous Charlie Brown, his circle of friends, and his dog Snoopy for almost 50 years.