"DeSoto Power Steering, as Easy as Dialing a Telephone," 1952

01

Artifact Overview

Power steering allows drivers to control their cars with minimal effort. Assisted-steering mechanisms had been available for some time, but only after the Second World War did they become widespread on American cars. This 1952 brochure touted power steering's benefits -- safety, control, and ease of parking -- as available on new DeSoto vehicles.

Artifact Details

Artifact

Brochure

Subject Date

1952

Location

By Request in the Benson Ford Research Center

Object ID

64.167.184.49

Credit

From the Collections of The Henry Ford. Gift of Ford Motor Company.

Material

Paper (Fiber product)

Color

Multicolored

Dimensions

Height: 9 in
Width: 6.5 in