"Best Western Travel Guide," 1961
01
Artifact Overview
Best Western, founded in 1946, was the most successful referral chain motel system in the United States. Members were required to maintain their facilities and service levels to a high standard, verified by regular inspections. In exchange, they received wide promotion; discounted prices on insurance, furnishings and supplies; and professional support in everything from accounting to interior design.
Artifact Details
Artifact
Guidebook
Date Made
1960
Creators
Collection Title
Location
Not on exhibit to the public.
Object ID
87.13.36.4
Credit
From the Collections of The Henry Ford.
Material
Paper (Fiber product)
Color
Multicolored
Dimensions
Height: 5.25 in
Width: 2.75 in
Inscriptions
Ink stamp on back from:
Hammer's Motel / Kearney, Nebraska
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