Ford Institutional Advertisement on the B-24 Bomber, "Watch the Fords Go By!"
01
Artifact Overview
Ford Motor Company built everything from jeeps to gliders during World War II, but its most dramatic manufacturing effort involved B-24 bomber planes. Ford adapted its mass production techniques to aircraft construction at the company's massive Willow Run plant. There were many production problems to solve but, by March 1944, Willow Run workers completed one bomber every 63 minutes.
Artifact Details
Artifact
Advertisement
Subject Date
1943
Creators
Place of Creation
Collection Title
Location
By Request in the Benson Ford Research Center
Object ID
64.167.19.606
Credit
From the Collections of The Henry Ford. Gift of Ford Motor Company.
Material
Paper (Fiber product)
Color
Black-and-white (Colors)
Dimensions
Height: 14.25 in
Width: 11 in
Keywords |
|---|
02
Related Content
SetWillow Run Bomber Plant
- 33 Artifacts
Every American automaker turned its workforce and facilities to military production during World War II. But no project captured the public's imagination like Willow Run, where Ford Motor Company built one B-24 Liberator airplane every 63 minutes. The plant was the embodiment of America's "Arsenal of Democracy" -- the enormous manufacturing capacity so vital to the Allies' victory.