"The Road of Tomorrow" Roof and Spiral, Ford Exposition, New York World's Fair, 1939

Artifact Overview

Ford Motor Company was a major participant in the 1939-40 New York World's Fair. In addition to viewing educational demonstrations and exhibits, Ford exposition visitors could ride in brand-new Ford automobiles along the Road of Tomorrow. Befitting the fair's "Building the World of Tomorrow" theme, this conceptual highway experience suggested modern techniques for safer, quieter, and more efficient roadways.

Artifact Details

Artifact

Photographic print

Subject Date

14 May 1939

Creators

Ford Motor Company. Photographic Department

Place of Creation

United States, Michigan, Dearborn

Collection Title

World's Fair Photographs Series

Location

By Request in the Benson Ford Research Center

Object ID

64.167.232.1593

Credit

From the Collections of The Henry Ford. Gift of Ford Motor Company.

Material

Paper (Fiber product)
Linen (Material)

Technique

Gelatin silver process

Color

Black-and-white (Colors)

Dimensions

Height: 7.5 in
Width: 11 in

Inscriptions

Verso: 219 222 223

Keywords	United States, New York, New York, Flushing Meadows Corona Park Photographic prints Photographs Exhibition buildings Ford Motor Company New York World's Fair (1939-1940 : New York, N.Y.) New York World's Fair (1939-1940). Road of Tomorrow Exhibitions