Brochure, "Ford Exposition, A Century of Progress," 1934

THF223189 / Brochure, "Ford Exposition, A Century of Progress," 1934
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Artifact Overview

Chicago's 1933-34 Century of Progress Exposition highlighted progress to encourage optimism during the Great Depression. The Ford Motor Company exhibit became the most talked-about exhibit of 1934, featuring a central Rotunda building designed to simulate graduated clusters of gears. The phrase "ONE-THIRD OF A CENTURY OF PROGRESS PRODUCED THE FORD V-EIGHT" refers to the 30-year history of Ford Motor Company.

Artifact Details

Artifact

Brochure

Subject Date

1934

Location

By Request in the Benson Ford Research Center

Object ID

64.167.450.3

Credit

From the Collections of The Henry Ford. Gift of Ford Motor Company.

Material

Paper (Fiber product)

Color

Multicolored

Dimensions

Height: 6.063 in
Width: 4.375 in

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    Chicago's 1933-34 Century of Progress Exposition used the theme of progress to encourage optimism during the Depression. The 11-acre Ford Motor Company exhibit became the most talked-about exhibit of 1934, featuring a central Rotunda designed to simulate graduated clusters of gears. After the fair, this building became an attraction at Ford headquarters in Dearborn, Michigan, until it burned down in 1962.