Souvenir Brochure, "Roads of the World, Ford Exposition, 'A Century of Progress' Chicago," 1934
THF222427 / Souvenir Brochure, "Roads of the World, Ford Exposition, 'A Century of Progress' Chicago," 1934
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Artifact Overview
Chicago's 1933-34 Century of Progress Exposition highlighted progress to encourage optimism during the Great Depression. The Ford Motor Company exhibit became the most talked-about exhibit of 1934. In its "Roads of the World" feature, guests could walk over, or ride in cars alongside, replicas of 21 world-famous thoroughfares ranging from the earliest Roman types to the most modern highway construction.
Artifact Details
Artifact
Brochure
Subject Date
1934
Creators
Creator Notes
Made for Ford Motor Company.
Collection Title
Location
By Request in the Benson Ford Research Center
Object ID
64.167.554.1
Credit
From the Collections of The Henry Ford. Gift of Ford Motor Company.
Material
Paper (Fiber product)
Color
Black-and-white (Colors)
Red
Dimensions
Height: 6.125 in
Width: 4.563 in
Keywords |
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Chicago's 1933-34 Century of Progress Exposition used the theme of progress to encourage optimism during the Depression. The 11-acre Ford Motor Company exhibit became the most talked-about exhibit of 1934, featuring a central Rotunda designed to simulate graduated clusters of gears. After the fair, this building became an attraction at Ford headquarters in Dearborn, Michigan, until it burned down in 1962.