Book, "The Last Whole Earth Catalog," 1971

Biologist Steward Brand founded the Whole Earth Catalog in 1968, to share information about innovations in technology, design, and architecture. This "last" Whole Earth Catalog (1971) marked a philosophical shift from a counterculture approach toward shared responsibility to save the plant. It included images of Earth and space used in previous catalogs to help change people's perceptions of their responsibility for the globe.