Youngsters in a Mercury Convertible on the Magic Skyway Ride, New York World's Fair, 1964-1965

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Artifact Overview

For its pavilion at the 1964-65 New York World's Fair, Ford Motor Company brought in Walt Disney to design a "unique and memorable entertainment adventure" that would outshine its competitors. This became the Magic Skyway ride, in which guests sat in Ford convertibles through a Disney-designed show. Youngsters could pretend they were driving, but the cars moved along a fixed track.

Artifact Details

Artifact

Photographic print

Subject Date

1964-1965

Location

By Request in the Benson Ford Research Center

Object ID

72.300.1109.23

Credit

From the Collections of The Henry Ford. Gift of Ford Motor Company.

Material

Paper (Fiber product)

Technique

Gelatin silver process

Color

Black-and-white (Colors)

Dimensions

Height: 10 in
Width: 8.125 in

Youngsters in a Mercury Convertible on the Magic Skyway Ride, New York World's Fair, 1964-1965