IBM Fabric, Designed by Angelo Testa, 1956-1960

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Artifact Overview

In the mid-1950s IBM hired prominent designers to rebrand the company, to develop a corporate image that matched its vision for the future. This textile pattern by Angelo Testa and Company features the graphic designer Paul Rand's IBM logo. As just one more aspect to a coordinated corporate identity, this fabric was made for a fully branded IBM environment.

Artifact Details

Artifact

Textile (Visual work)

Date Made

1956-1960

Creator Notes

Designed by Angelo Testa.

Location

Not on exhibit to the public.

Object ID

2014.9.1

Credit

From the Collections of The Henry Ford. Purchased with funds from the Eleanor B. Safford Memorial Textile Fund.

Material

Linen (Material)

Color

White (Color)
Blue
Black (Color)

Dimensions

Height: 154.5 in
Width: 52.25 in

Inscriptions

printed on front of textile in repeating pattern: IBM
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