Pennant, "Land of Make-Believe, Upper Jay, N.Y.," 1975

01

Artifact Overview

After World War II, highways were flooded with family vacationers out to enjoy their new cars and all that America had to offer. New attractions vied for the attention of passing auto tourists. Arto Monaco, a toy maker, set designer and animator, created The Land of Makebelieve. The park opened in 1954 in the Adirondacks, a popular vacation destination in upstate New York.

Artifact Details

Artifact

Pennant

Date Made

1975

Creators

Location

By Request in the Benson Ford Research Center

Object ID

2014.4.143

Credit

From the Collections of The Henry Ford. Gift of John Margolies.

Material

Felt (Textile)

Color

Multicolored

Dimensions

Height: 8 in
Width: 27.5 in
Length: 0.063 in

Inscriptions

On front: LAND OF MAKE BELIEVE/ UPPER JAY/ N.Y. RT. 9N On hanger: REMEMBER YOUR/ TRIP/ DECORATE/ YOUR ROOM/ SOUVENIR/ PENNANT/ U. S. PAT. 3,766,854 U.S. PAT. 3,788,269 OTHER PATS. PEND./ ©Imprint Art FAIR LAWN N.J. 1975
Pennant, "Land of Make-Believe, Upper Jay, N.Y.," 1975