Fruehauf Trailers 1940 Color Selector

01

Artifact Overview

Founded in Detroit in 1918, the Fruehauf Trailer Company built and sold fifth-wheel semi-trailers that became the prototype for the big freight-hauling trailers seen on American highways today. At its peak, Fruehauf had 16 plants and more than 80 distributors, and it manufactured trailers for civilian and military uses. The company ceased independent operations in 1997.

Artifact Details

Artifact

Booklet

Date Made

1940

Subject Date

1940

Creator Notes

Produced by Michigan Book Binding Company, Detroit, Michigan, for Fruehauf Trailer Company.

Location

By Request in the Benson Ford Research Center

Object ID

98.1.1828.1

Credit

From the Collections of The Henry Ford.

Material

Paper (Fiber product)
Wire

Technique

Printing (Process)

Color

Multicolored
Silver (Color)

Dimensions

Height: 4 in
Width: 9.25 in

Inscriptions

On front: 1940 COLOR SELECTOR / FRUEHAUF TRAILERS / ... MORE FRUEHAUF TRAILERS ON THE ROAD THAN ANY OTHER MAKE