Sketch, "LaSalle for 1940," by Jon W. Hauser, 1938

01

Artifact Overview

General Motors introduced LaSalle for 1927 as a "companion car" to Cadillac. LaSalle automobiles were priced below those from Cadillac, but generally featured Cadillac engineering and quality -- though LaSalle used significant Oldsmobile parts in the mid-1930s. LaSalle sales were slipping when this design proposal for a 1940 model was created. GM ended LaSalle production after the 1940 model year.

Artifact Details

Artifact

Design drawing

Date Made

27 January 1938

Subject Date

1940

Location

By Request in the Benson Ford Research Center

Object ID

89.1.1734.311

Credit

From the Collections of The Henry Ford. Gift of the Family of William L. Mitchell.

Material

Paper (Fiber product)

Technique

Drawing (Image-making)

Color

Black-and-white (Colors)

Dimensions

Height: 8.25 in
Width: 10.5 in