Bakelite Corporation Advertising Booklet, "Procedure For Research in the Use of Bakelite Materials," 1934
THF628836 / Bakelite Corporation Advertising Booklet, "Procedure For Research in the Use of Bakelite Materials," 1934 / front
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Artifact Overview
A robust promotional campaign launched in the mid-1920s helped make Bakelite a household name. The Bakelite Corporation marketed its processes and products -- variations on the first chemically synthetic plastic, developed by Leo Baekeland in 1907 -- with the slogan, "The Material of a Thousand Uses." The company's trademark, the letter 'B' above the infinity symbol, reflected Bakelite's seemingly limitless applications.
Artifact Details
Artifact
Booklet
Date Made
1934
Creators
Place of Creation
Collection Title
Location
By Request in the Benson Ford Research Center
Object ID
73.145.254
Credit
From the Collections of The Henry Ford. Gift of George M. Holley, Jr.
Material
Paper (Fiber product)
Technique
Printing (Process)
Color
Black-and-white (Colors)
Keywords |
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Related Content
SetBakelite, “The Material of a Thousand Uses”
- 13 Artifacts
When Leo Baekeland finally succeeded in developing the first chemically synthetic plastic in 1907, he knew he'd created a versatile material with broad appeal. Indeed, "Bakelite" proved suitable for a wide range of industrial and commercial applications. Touted as "the material of a thousand uses," Bakelite became a household name and helped usher in the age of plastics.
articleBakelite: The "Material of a Thousand Uses"
Learn the history of Bakelite, the first truly synthetic plastic, and the conservation issues it poses for artifacts.