Postcard Advertising the Studebaker Lark Station Wagon, 1962
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Artifact Overview
When people started buying smaller imported cars, particularly Volkswagens, American automakers changed their "one size fits all" approach and offered small cars of their own. Studebaker of South Bend, Indiana, was one of the first. Its compact Lark debuted in 1959 and was a strong seller, partly for lack of competition. Chrysler, Ford, and General Motors introduced compacts for 1960.
Artifact Details
Artifact
Postcard
Date Made
1962
Subject Date
1962
Collection Title
Location
By Request in the Benson Ford Research Center
Object ID
87.9.23.30
Credit
From the Collections of The Henry Ford.
Material
Paper (Fiber product)
Colored ink
Technique
Printing (Process)
Color
Multicolored
Dimensions
Height: 3.5 in
Width: 5.5 in
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