Showroom, Jackman-Muehl Inc. Lincoln Mercury Dealership, 21121 Grand River Avenue, Detroit, Michigan, November 1940

01

Artifact Overview

Ford Motor Company purchased upmarket Lincoln in 1922 and introduced mid-priced Mercury for 1939. For many years, the two makes were sold in co-branded dealerships with spacious showrooms where would-be buyers could inspect the latest models. Following World War II, the brands were formally combined into Ford's Lincoln-Mercury Division. The Mercury brand was discontinued in 2011.

Artifact Details

Artifact

Photographic print

Subject Date

07 November 1940

Location

By Request in the Benson Ford Research Center

Object ID

64.167.833.P.74598

Credit

From the Collections of The Henry Ford. Gift of Ford Motor Company.

Material

Paper (Fiber product)
Linen (Material)

Technique

Gelatin silver process

Color

Black-and-white (Colors)

Dimensions

Height: 8.000 in
Width: 11.000 in

Showroom, Jackman-Muehl Inc. Lincoln Mercury Dealership, 21121 Grand River Avenue, Detroit, Michigan, November 1940