"Ford Motor Company Fiftieth Anniversary Norman Rockwell Calendar Program," Order Kit for Ford Dealers, 1952-1953

01

Artifact Overview

Henry Ford II, president of Ford Motor Company, commissioned a calendar from the celebrated American illustrator Norman Rockwell to commemorate the company's 50th anniversary in 1953. Ford urged its dealers to purchase these calendars and distribute them to their customers, other businesses, and local civic organizations. The company offered two versions: a smaller one described as a home calendar and a larger community version.

Artifact Details

Artifact

Kit (Set)

Date Made

1952-1953

Subject Date

1953

Location

By Request in the Benson Ford Research Center

Object ID

64.167.156.1

Credit

From the Collections of The Henry Ford.

Material

Paper (Fiber product)

Technique

Printing (Process)

Color

Black (Color)
Beige (Color)
Gold (Color)

Dimensions

Height: 16 in
Width: 11 in