Pontiac Service Poster, "Don't Wait! 'till It's too Late... Let Us Check Your Cooling System," October 1958

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Artifact Overview

Throughout her career, artist Jacqueline Bergey Ward worked for several prominent Detroit-based commercial art studios, where automobile manufacturers and dealerships were significant clients. At Roupp Art Studios in the late 1950s, Ward created posters advertising auto maintenance and repair services -- an important source of revenue for dealers. Bright colors and playful slogans characterized her work.

Artifact Details

Artifact

Poster

Subject Date

October 1958

Location

Not on exhibit to the public.

Object ID

2018.155.0.36

Credit

From the Collections of The Henry Ford. Gift of the Family of Jacqueline Bergey Ward.

Material

Paper (Fiber product)

Technique

Printing (Process)

Color

Multicolored

Dimensions

Height: 26 in
Width: 38 in

Pontiac Service Poster, "Don't Wait! 'till It's too Late... Let Us Check Your Cooling System," October 1958