Brochure, "$25 a Month Buys Any New Ford V-8," 1935-1936

In 1928, Ford Motor Company established Universal Credit Company (UCC) to allow customers to finance their cars. UCC loaned money that buyers paid back over time. Like the all-new Model A, introduced for the same year, UCC helped Ford and its dealers in an increasingly competitive marketplace. Financing became even more important during the Great Depression, when this brochure was printed.