Pure Pontiac!, 1970

01

Artifact Overview

Pontiac promoted its 1971 models in this sales brochure. The Firebird Formula 455 featured prominently. The sporty car included bucket seats, front disc brakes, and a 325-horsepower 455-cubic-inch V-8 engine. The 1971 Firebird Formula also boasted twin simulated air scoops, a black grille insert, and Pontiac's "Endura" front bumper made from dent-resistant urethane.

Artifact Details

Artifact

Trade catalog

Date Made

August 1970

Subject Date

1971

Location

Not on exhibit to the public.

Object ID

2019.76.1

Credit

From the Collections of The Henry Ford.

Material

Paper (Fiber product)

Technique

Lithography
Stapling

Color

Blue
Multicolored

Dimensions

Height: 10.875 in
Width: 10.25 in

Pure Pontiac!, 1970