"Ford Product Parade" in the Ford Wonder Rotunda at the New York World's Fair, 1964-1965

01

Artifact Overview

For its pavilion at the 1964-65 New York World's Fair, Ford Motor Company brought in Walt Disney to design a "unique and memorable entertainment adventure" that would outshine its competitors. This became the Magic Skyway ride, in which guests sat in Ford convertibles through a Disney-designed show. Afterward, guests wandered through displays of the newest Ford automobiles.

Artifact Details

Artifact

Slide (Photograph)

Date Made

1964-1965

Subject Date

1964-1965

Location

By Request in the Benson Ford Research Center

Object ID

72.300.1109.134

Credit

From the Collections of The Henry Ford. Gift of Ford Motor Company.

Material

Paper (Fiber product)

Color

Multicolored

Dimensions

Height: 2 in
Width: 2 in

"Ford Product Parade" in the Ford Wonder Rotunda at the New York World's Fair, 1964-1965