Advertising Photograph, Young Woman and Football Players with a 1940 Mercury Town Sedan
01
Artifact Overview
Ford Motor Company launched its Mercury line for 1939. The medium-priced car fit neatly between the basic Ford and the upmarket Lincoln. Ford promoted Mercury as a larger car that was economical to operate. The 1940 model seen here featured a 116-inch wheelbase -- four inches longer than a comparable Ford -- and fuel economy of up to 20 miles per gallon.
Artifact Details
Artifact
Photographic print
Date Made
21 September 1939
Subject Date
21 September 1939
Collection Title
Location
By Request in the Benson Ford Research Center
Object ID
P.833.72431.C
Credit
From the Collections of The Henry Ford. Gift of Ford Motor Company.
Material
Paper (Fiber product)
Linen (Material)
Technique
Gelatin silver process
Color
Black-and-white (Colors)
Dimensions
Height: 11 in
Width: 8.25 in
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