Form Letter from Procter & Gamble Inserted with Free Sample Bar of Zest Soap, 1958

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Artifact Overview

Procter & Gamble (P&G) launched Zest soap in the mid-1950s. The company promoted Zest as a deodorant soap that created a rich lather with mild scent, leaving skin fresh and clean with no soap residue. Advertisers would create the famous "Zestfully Clean" campaign that made Zest a household name.

Artifact Details

Artifact

Form letter

Subject Date

1958

Location

Not on exhibit to the public.

Object ID

2025.54.1.4

Credit

From the Collections of The Henry Ford.

Material

Paper (Fiber product)

Technique

Printing (Process)

Color

Black-and-white (Colors)

Dimensions

Height: 10 in
Width: 7.5 in

Form Letter from Procter & Gamble Inserted with Free Sample Bar of Zest Soap, 1958