Illustration for Heinz Product Advertising, "Heinz Tomato Ketchup," circa 1930
01
Artifact Overview
The H.J. Heinz Company marketed its products everywhere from stores to various publications and even on streetcars. This advertising layout represents one of the steps in the marketing process in which the drawing or illustration, size, color, and arrangement are taken into consideration before the final advertisement is created.
Artifact Details
Artifact
Painting (Visual work)
Date Made
circa 1930
Place of Creation
Creator Notes
Made by Herbert Paus for H. J. Heinz Company, Pittsburgh, Pennsylvania.
Collection Title
Location
By Request in the Benson Ford Research Center
Object ID
53.41.1800
Credit
From the Collections of The Henry Ford. Gift of H.J. Heinz Co.
Material
illustration board
Paint (Coating)
Technique
Painting (Image-making)
Color
Multicolored
Red
Blue
Dimensions
Height: 30 in
Width: 22 in
Inscriptions
Marked: HEINZ/TOMATO KETCHUP
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