A Selection of Hallmark Ornaments: Auto Racing

Hallmark's ornaments — with their original designs, increasing variety, and appeal to diverse customers — have revolutionized Christmas decorating and led to the popularity of ornament collecting. Auto racing, particularly NASCAR stock car racing, has inspired several Hallmark ornaments over the years. This set features a selection of those winning designs.
Hallmark "Santa's Racin' Sleigh" Christmas Ornament, 2002
Christmas and racing — it's a combination that dates back at least to 1963, when the Beach Boys first sang about Little Saint Nick "haulin' through the snow at a frightenin' speed." In a similar vein, Hallmark created this whimsical version of "Santa's racin' sleigh" in 2002.
Hallmark "Hot Wheels: And the Winner is. . . " Christmas Ornament, 2005
Hallmark "Monopoly Game: Advance to Go! Series: Race Car" Miniature Christmas Ornament, 2001
Racing found its way into more sedate childhood pastimes too. Monopoly — one of the most popular board games of all time — has long featured a race car among its player tokens. The game piece's design is based on the front-engine roadsters raced at the Indianapolis 500 in the 1930s. Parker Brothers issued its first Monopoly sets in 1935.
Hallmark "NASCAR: The Race is On!" Christmas Ornament, 2007
NASCAR stock car racing reached an increasingly mainstream audience from the late 1990s into the 2010s. Its broadening appeal was reflected by new sponsorships. Suddenly, it wasn't just motor oils and soft drinks sponsoring race cars — it was laundry detergents, internet service providers, and blockbuster movies. Of course, NASCAR-themed Hallmark ornaments were another sign that the sport had arrived.
Hallmark "Daytona 500 50th Running NASCAR" Christmas Ornament, 2008
NASCAR kicks off each new season with its most important race: the Daytona 500. It takes place at Florida's Daytona International Speedway, a tri-oval track with steeply banked turns and a long back straightaway where drivers hit speeds near 200 mph. For racing teams, it's a return to hallowed ground — the NASCAR organization was formed in Daytona in 1948.
Hallmark "Stock Car Champions Series: Jeff Gordon" Christmas Ornament, 1997
Hallmark launched its "Stock Car Champions" series in 1997 with Jeff Gordon, who had won his first Cup Series championship in 1995. Fittingly, Gordon took the NASCAR crown in 1997 too. He would go on to win two more championships — in 1998 and 2001 — before stepping back from his full-time driving career after the 2015 season.
Hallmark "NASCAR Winston Cup Champion Jeff Gordon" Christmas Ornament, 1998
Hallmark duly celebrated Jeff Gordon's 1998 Cup Series championship with a special ornament released that holiday season. Gordon clinched the title in early November — very late in Hallmark's production schedule — which may explain why the commemorative ornament was a basic glass globe rather than an elaborately sculpted piece.
Hallmark "Stock Car Champions: Richard Petty" Christmas Ornament, 1998
Hallmark "Stock Car Champions Series: Bill Elliott" Christmas Ornament, 1999
Hallmark "NASCAR: Dale Earnhardt" Christmas Ornament, 2000
Dale Earnhardt ran his first NASCAR Cup Series race in 1975. Over the next 26 years, he earned 76 wins and seven Cup Series championships. Fans called him "The Intimidator" — an apt description of his assertive style behind the wheel. Earnhardt's death at the 2001 Daytona 500 devastated the racing community and prompted improvements in stock car safety.


