Advertising Layout for Heinz Peanut Butter, 1920-1930

Summary

The H.J. Heinz Company marketed their products in stores, magazines, on trade cards, and even on streetcars. This advertising text layout represents one of the steps in the marketing process where font, size, and arrangement are all considered before the final advertisement is created.

The H.J. Heinz Company marketed their products in stores, magazines, on trade cards, and even on streetcars. This advertising text layout represents one of the steps in the marketing process where font, size, and arrangement are all considered before the final advertisement is created.

Artifact

Layout (Printer matter)

Subject Date

1920-1930

Location

Not on exhibit to the public.

Object ID

53.41.527

Credit

From the Collections of The Henry Ford. Gift of H.J. Heinz Co.

Material

Illustration board
Ink
Pencil (Marking material)

Technique

Drawing (Image-making)

Color

Black-and-white (Colors)

Dimensions

Height: 11.5 in

Width: 10 in

Inscriptions

several editing notes/measurements in margins

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