National Automobile Show Official Program, 1956

Summary

Auto shows in America date all the way back to 1900. The printed programs for these shows reflected the hopes and dreams of manufacturers, dealers, and prospective buyers. Advertisements for new products filled up many pages of the programs, including those featuring "Forward Look," an innovative new look created by Chrysler director of styling Virgil Exner.

Auto shows in America date all the way back to 1900. The printed programs for these shows reflected the hopes and dreams of manufacturers, dealers, and prospective buyers. Advertisements for new products filled up many pages of the programs, including those featuring "Forward Look," an innovative new look created by Chrysler director of styling Virgil Exner.

Artifact

Program (Document)

Date Made

1956

Subject Date

1956

 On Exhibit

By Request in the Benson Ford Research Center

Object ID

92.150.9681

Credit

From the Collections of The Henry Ford. Gift of the Family of Henry Austin Clark, Jr.

Material

Paper (Fiber product)

Technique

Printing (Process)

Color

Multicolored
Black-and-white (Colors)

Dimensions

Height: 12 in

Width: 9 in

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